


Client: Keurig
Single Most Important Point: Keurig offers so many flavors that anyone will find an individualized flavor they will love.
Art Direction: There is a specific type of person at the top of the ad, and at the bottom is the coffee (or hot drink) that corresponds to their personality.

Client: New York City
Single Most Important Point: New York city has so much to offer, which is why there are so many songs written about it.
Art Direction: N/A